Keystone Pricing Keystone pricing is taking the wholesale cost of a piece of jewelry and marking it up 100%. Information site, About.Com, takes this a step further. They advise entrepreneurs: “A simple formula when pricing for wholesale is to add up your costs (this includes labor, overhead, and supplies) and multiply by 2. For retail, […]
When it comes to buying jewelry, consumers are stepping out of retail stores and into their computer chairs to shop online. Online jewelry sales have gone from nonexistent in 1996 to an estimated $2.7 billion dollars in 2009; quite a meteoric rise. Yet currently, online sales represent only 6.5% of the total U.S. jewelry market, […]
Sapphire Engagement Rings: Pop the Question With a True-blue Symbol of Love
For a love that’s true blue, it’s hard to beat sapphire engagement rings. The stunning rich blue sparkle of the sapphire is timelessly glamorous and always eye-catching, perfect for expressing a love that’s deep and that never fades. Sapphire rings have been long been loved and worn by royalty from Catherine the Great to Kate […]
Emerald Rings: Unique Ways to Wear the May Birthstone
This month is the perfect time to sport an emerald! Not only is this green gemstone the birthstone for the month of May, it’s also the inspiration for Pantone’s color of the year! The emerald’s saturated green sparkle is ideal for the season when the trees are full of leaves and the earth is full […]
Mom Jewelry at 10 Percent Off—Happy Mother’s Day!
Mother’s Day is here! Have you decided how you’re going to honor your mom yet? Mom jewelry of many kinds is a lovely way to show the woman who raised you—or any other woman who’s played an important role in your life—that you appreciate her, and there no better time to buy a piece of […]
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