How to Shop Engagement Rings Online 

There are many advantages to buying your engagement rings online, whether you are in love with a 1 carat diamond ring or something a little smaller, learn how to shop for engagement rings online with this short and easy guide from a professional jeweler.

Advantages of Buying Engagement Rings Online

The top 3 main advantages to buying your engagement rings online is (1) Great selection of rings and diversity of styles (2) the ability to do price comparison shopping and find discounted deals online (3) The ease of shopping online for your engagement ring without being pressured by salesmen and shopping from the comfort of home in your own time!

In addition, you can shop for engagement rings online by doing your research ahead of time and comparing all of your options, from diamond quality to carat weight to shape and cut, whether a round diamond ring or white gold princess cut engagement rings, the options are boundless when you decide to shop online!

Main Things to Look For

Besides the precious metal type and karat, such as 14k or 18k white gold, yellow gold or platinum, the most important factor to consider is the quality of the diamond.

You may have heard of the Four Cs of Diamond Engagement Ring shopping, but let’s narrow it down to the main factors:

Diamond Color

When it comes to diamond color ratings, it is best to stay within the G-H or H-IColor range for most diamonds. This is the average to above average range for a diamond. Diamond Color comes in D-F (colorless), G-H or H-I (near colorless). You generally want to stay away from J or K color diamonds, as these are yellowish in hue and lower quality. You can get away with J colored diamonds for melee stones (jewelry with small accent diamonds), but when it comes to a diamond for an engagement ring, it’s best to stay in the G-H color or H-I color range, or if you can afford it and want a substantial upgrade to opt for a colorless grade like D, E or F diamond color.

Diamond Clarity

Again, we can cover the range of clarity, which measures the imperfections or inclusions that are visible in a diamond. We generally recommend a VS or SI clarity stone, which means Very small inclusions (VS) or small inclusions (SI). With VS clarity, the inclusions or imperfects of a diamond will not be visible to the naked eye, but only manifest under magnification. With SI clarity diamonds, you may see a very small number of inclusions if you examine a diamond closely. VS clarity diamonds tend to be substantially more expensive and so most average priced diamond engagement rings are in the SI1 to SI2 clarity range, which is more than sufficient for most, high quality engagement rings. What you want to stay way from are diamonds lower than I clarity for higher end engagement rings, unless you are shopping on a budget and are trading off quality for carat size.

Diamond Carat

This one is only a matter of size. You can get 1/4 carat, 1/2 carat, 3/4 carat or 1 carat diamond rings. That is solely up to you and your wallet. But typically, most engagement rings in the jewelry market are going to be 1/2 carat and above. You may want to consider, for example, 3/4 carat diamond rings, because you can get a substantially better deal by choosing a 0.75 carat diamond vs. a full 1 carat diamond. The price jumps significantly when going to a full 1 carat or above.W

Shop from a Trusted Online Jewelry Store

One of the most important factors to shop engagement rings online is buying your diamond ring from an online jewelry store you can trust.

You may find a super cheap ring on any number of websites, but trustability, credibility and positive reviews and ratings are key to shopping for engagement rings online.

Apples of Gold Jewelry has an A+ rating with the Better Business Bureau and has been online since 1999.We have collected thousands of positive customer reviews from verified shoppers and as of the time of writing maintain a 4.8 out of 5 stars from our customers.

Has this guide helped? Reach out to us at anytime whether by email or phone. We are standing by to answer your questions and help ensure you shop for the perfect engagement ring online!

Category: Diamond Rings, Engagement Rings, Jewelry Guide, Wedding Jewelry, Wedding Rings