Tag: diamonds

Diamonds Are A Girl’s Best Friend… or Soon Could Be!

Diamonds Are A Girl’s Best Friend… or Soon Could Be!

It’s a good time of year to talk about ice, isn’t it?  August is, for people living in the Northern Hemisphere, the hottest month of the year, and there is nothing cooler to think about than ice.  Or for this discussion, diamonds. Just like the rest of us, diamond vendors have been suffering through this […]

August 10, 2009 | By | Reply More
Why A Diamond is Forever

Why A Diamond is Forever

In 1947, a marketing staff for DeBeers coined the phrase  “A Diamond is Forever” and it went on to become the best advertising slogan of the 20th century.  The message it conveyed could not have been as effective if it referred to something less deserving of the title; the phrase flourished and made its mark […]

April 3, 2009 | By | Reply More
The 4 C’s of Diamonds: Which C Matters Most?

The 4 C’s of Diamonds: Which C Matters Most?

If you’ve ever purchased a diamond, such as say, diamond solitaire rings or an engagement ring, you are likely familiar with the phrase “the four C’s.” But even if you can name them all, understanding the difference that each of the C’s makes on the diamond is a much more complicated affair. Many people wonder which one […]

January 15, 2009 | By | 1 Reply More
Once Upon A Jewelry

Once Upon A Jewelry

There is a treasure trove of historical information regarding jewelry of the bygone days. We all know about rings, earrings, necklaces, bracelets, and pendants because they are very much in existence today. But do you know that there is at least one kind of jewelry that was so much en vogue in the 17th century?  […]

November 18, 2008 | By | Reply More
Black Diamond Jewelry

Black Diamond Jewelry

Black Diamonds are genuine, natural diamonds that have been heat and pressure treated to obtain their black color. This makes them not only unique, but also high affordable! You can get a full 1.00 Carat or 2.00 Carat Black Diamond Solitaire Ring in the hundreds of dollars, not thousands. Then there’s the ever-popular, but now […]

October 22, 2008 | By | Reply More